Jeffrey Lewis has been a partner of Manex since 2004. Jeff’s expertise in ISO Management Systems and his ability to implement and develop internal auditing training on behalf of Manex has been effective and critical for Manex’s clients. Jeff is a seasoned and effective ISO Expert and has the ability to deliver effective ISO Services has been important to ensuring the sustainable success of our clients. Jeff adapts to provide solutions for meeting the needs of a wide cross section of our clients. Clients are impressed by Jeff’s grasp of their specific issues and how their challenges are favorably resolved.
In Elsevier Volume 49, Issue 4, August 2016, Pages 491-506 -, On the Road to Disaster: Strategic Misalignments and Corporate Failure by Dr. Loizos Heracleous, Professor of Strategy and Organization at the Warwick Business School, and Head of the Strategy Group and Katrin Werres, states ‘the link between strategic alignment and competitive advantage (and conversely misalignment and failure) has been recognized (Beer et al, 2005, Miles, Snow, 1984a, Powell, 1992)’
Seemingly after 20 plus years, the means to achieve alignment has not been widely achieved, although Kaplan and Norton’s Balanced Scorecord was introduced in 1992 to advance Strategic Alignment. The Balance scorecard institute considers it the technique to achieve strategic alignment to avoid the consequences of misalignment i.e. failure and lack of competitiveness. However, companies have not benefited from the awareness of Strategic Alignment, as the means to achieve the intended results, as the means to survive and thrive.
Evidence of company failure is found in the US Bureau of Labor Statistics Data,. According to Dr Heracleous failure is caused by Strategic Misalignment. Following the failure trend graphs, all industry failures follow the same curve shape. There are no industrial sector exceptions. The curve remains the same whether it is ten years after start up or 27 years. If even, the case of misalignment is not valid, it is incumbent that companies eliminate strategic alignment as a cause of failure, by ensuring that they remain in a state of alignment throughout their life cycle, so that any other cause, is revealed.
Side by side Comparative charts show no change in the trends over a 27-year period.
When the research from the Professor is matched with the Department of Labor statistics, the conclusion is clear: a lack of Strategic Alignment knowledge causes companies to become uncompetitive and to fail.
Integrated ISO Management Systems offers a format and techniques to achieve Strategic Alignment. However, the generally accepted practice does not conform to the Standard’s requirement for Strategic Alignment. Competence is needed.
Single Management LLC provides the training to enable ISO-certified companies to become Strategically Aligned. Our own research shows that many C-Suite personnel lack the competence to steer companies towards Strategic Alignment.
When the Quality Managers of ISO-certified companies complete our training program, they become a viable C-Suite candidates due to the acquired new skills, tools, and insights. If you aspire to the C-Suite, this program can take you there.
Do you aspire to the C-Suite?
The questions are – Do you know how long your company will last? How can you tell if it will continue to be competitive or fail? Is your company in Strategic Alignment?
The Fix – ISO Integrated Management Systems Standards
The diagram on the left – shows the structure of present day ISO Standards as containing both Strategy and Operations – with integrated disciplines to form a single management system, Strategic alignment is the bridge between the Operations and the Strategy.
The Case for ISO Integrated Management System Standards as a Roadmap for Strategic Alignment
ISO Integrated Management System Standard the applicable clauses for Strategy is as follows:
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Align strategies with best practices: Learn to integrate ISO Standards into your strategic framework for enhanced operational efficiency
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On the surface a company’s finances does not appear to be connected to the ISO Management System Standard. However, the failure of a company is decided by its financial status.
The provided training shows the link between ISO Management System and the financial structure. The relevant strategic options from the configurator is analysed. User is enabled to take action to avoid failure and to remain competitive
The causes of strategic misalignment pointed out by Dr. Heracleous are addressed within the ISO Management System Standards. it is clear that training and knowledge is required to attain the techniques for Strategic Alignment.
In the final analysis – companies fail because managers are not trained on how to accomplish Strategic Alignment or are not provided with the tools to do so. However, there is evidence from the Researchgate survey, which informs that those companies which gain strategic alignment perform better than those without strategic alignment
Stakeholders learn how to accomplish strategic alignment through an ISO Management System format and a SaaS Management Configurator, which allows users to determine their best options for Strategic Alignment.
In the final analysis – companies fail because managers are not trained on how to accomplish Strategic Alignment or are not provided with the tools to do so. However, there is evidence from the Researchgate survey, which informs that those companies which gain strategic alignment perform better than those without strategic alignment
Stakeholders learn how to accomplish strategic alignment through an ISO Management System format and a SaaS Management Configurator, which allows users to determine their best options for Strategic Alignment.